The latest advertising campaign of HUL via Facebook and print ad has made a mark in being unique and giving a standard reply to the Ex England captain Michael Vaughan. It an opportunity that HUL has capitalized on, they have picked on a controversial statement and used it as a awareness and comprehension quotient for their advertising campaign. The ad gives us a clear indication that advertisement can also be done by relating it to the topics that are of generic importance. This helps us in gathering attention of the target audience and spread awareness too.VASELINE USES A STATEMENT TO COMPREHEND
The latest advertising campaign of HUL via Facebook and print ad has made a mark in being unique and giving a standard reply to the Ex England captain Michael Vaughan. It an opportunity that HUL has capitalized on, they have picked on a controversial statement and used it as a awareness and comprehension quotient for their advertising campaign. The ad gives us a clear indication that advertisement can also be done by relating it to the topics that are of generic importance. This helps us in gathering attention of the target audience and spread awareness too.
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