IS SOCIAL MEDIA MARKETING IMPORTANT!

There has been a recent debate about the value addition to entrepreneurs through Facebook, Google+ and Twitter. In today's scenario if a brand has to practically achieve its penetration level in the minds of the customer, social media marketing is a necessity. As, we all know that word of mouth plays an evident role when it comes to marketing communication. Social media Marketing is another form of word of mouth wherein you have social circles built in the form of groups, one to one interaction with friends and colleagues. So, why wouldn't a company want to capitalize on an effective means of spreading awareness at such a low cost. It not only helps a company understand the market vibe in relation to a particular product but also helps in better customer engagement.Social Media Marketing is making news for its presence, low cost, brand building and most of all regaining customer loyalty.

Social media Marketing is necessary because people today are so busy with their lives, they have hardly time to look around and see what is happening in terms of the new brand launch, roll out of new products, movies etc. The only thing people take out time for is to update their status, tweet or adding people into different circles. So, if you want your brand to survive in the market and hit the right target audience, opt for social media marketing.

In order to choose the right social media partner, listed below are some distinction between them, which is as follows: - Source:- ( Quora)

This is one of the ways that can help you in selection, other factors is the determining the traffic, target audience, the policies, the application used, the methods that can be used for promotion etc

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